Engine Room

What is The Engine Room?

The Engine Room is where we partner with brands and agencies to drive Marketing Excellence, helping you build a culture of effectiveness that delivers real results.


We support you in two key ways:

Project Delivery

We offer bespoke projects tailored to your needs, following our structured 4-stage approach:

Identify → Define → Build → Embed
Working in agile sprints, we use a mix of tools and techniques—including stakeholder interviews, surveys, workshops, reports, toolkits, and frameworks—to deliver high-impact solutions.

Consulting

Need extra support? Our Go Ignite team members can be embedded within your business to provide hands-on expertise.

This flexible service is ideal for ongoing projects or as additional support during the embedding phase.


Who do we work with?

Brands and agencies work with us when:

  • They need clarity on what Marketing Excellence & Effectiveness should look like for your business.
  • They’re on the journey but feel stuck, needing guidance to move forward.
  • They require expert support for a specific project, such as mentoring or writing award entries (Effies, IPA Effectiveness Awards, etc.).


Why work with us?

  • Independent & Unbiased – We focus purely on your success, without any hidden agenda to sell broader services.
  • Deep Industry Experience – We’ve worked on both brand and agency sides, so we understand the challenges from all angles.
  • Gold-Standard Approach – As thought leaders in Effectiveness Culture, we shape industry best practices through our work with the IPA, WARC, and WFA.

Let’s work together to unlock the full potential of your marketing.
 
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