Ignition Room

Diverse business people holding icons

What is The Ignition Room?

The Ignition Room is an exclusive community for marketers passionate about Marketing Effectiveness & Excellence. It’s designed to help you build a strong effectiveness culture and bring those insights back to your brand or agency. It’s a space for learning—from us, from fellow members, and from industry experts—helping you apply outside-in thinking to your work.


Inside The Ignition Room

Ignition Room Huddle

A monthly gathering (virtual or in-person) where we discuss key marketing effectiveness topics and hear from members about their effectiveness journeys, challenges, and successes.

Ignition Room Bitesize

Our podcast-style conversations with experienced marketers, sharing real-world insights on building an effectiveness culture.

Ignition Room Library

A curated reading list for anyone eager to deepen their knowledge of marketing effectiveness.

Who is The Ignition Room for?

Anyone passionate about marketing effectiveness and excellence. Our community includes students, brand and agency marketers, and insight professionals—whether they’re just starting out or well into their careers.


Three Reasons to Join

  • Independent learning on transforming marketing teams, not just campaigns – While there’s plenty of content on making marketing more effective, The Ignition Room focuses on how to embed effectiveness into the way teams work.
  • Become an effectiveness champion – Gain fresh perspectives and take actionable insights back to your brand, agency, or even university course.
  • Be part of a unique community – There is no other community solely dedicated to helping marketers achieve Marketing Excellence.
Join us and start igniting change in your marketing.
Ignition Room